1. Aswathy Honeylal says:

    March 18, 2013 at 10:02 pm

    Making a campaign interactive is the way to go for any brand to generate a top of mind recall with the target audience. I totally agree with the statement that mobile marketing does it by focusing on a select audience.
    Very nicely & succinctly written. Waiting for the types of mobile marketing campaigns.

  2. Vaibhav Lall says:

    March 20, 2013 at 10:47 am

    Interesting read. Looking forward to your next post on campaign examples.

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