Watch out for ‘consumerism’ in your enterprise applications

I can clearly see ‘consumerism’ not limiting itself to free market economies but creeping into well-guarded enterprises as well. In many large enterprises, CIOs have made successful attempts to implement full-scale ERP systems to automate a number of business processes. …

BI Trends 2013: BI Gartner event recap

A summary of the three-day Gartner BI summit on the key themes that emerged would be – Big Data High performance/ In Memory Analytics MDM So clearly, lightening did not strike at the Gartner BI summit 2013.These subjects have been …

Tentative steps to going mobile across organizations

I had a discussion with a multi-billion dollar logistics giant which transports heavy goods across the world, about their tentative Mobile enablement steps. The discussion made me realize that we have had a similar conversation with customers several times. In …

A fresh look at metrics and the marketing funnel

Back in December, I wrote a blog entitled “Outcome Based Marketing: Who’s Doing it?” I had a number of helpful conversations with readers (thank you) through the MindTree web site; as well as through LinkedIn. One of the conclusions I came away with is that the ...

Can You Entrust Your Services Partner With Your Demand Reduction Goals?

In two of my previous posts, I briefly described two maturity models for technical support domain: "Operational Maturity Model" and "Engagement Maturity Model." This time around I will talk about how these maturity models are inter-connected and how the progress on operational maturity ladder depends ...

Crossing Swords – ARMed Intel

Intel announced multi-year pacts with Motorola Mobility and Lenovo to develop smart phones and tablets at ‘CES 2012,’ one of the largest consumer electronics show on earth which concluded a few days back in Las Vegas. These devices are based on its 32-nm Medfield platform ...

What is the difference between Marketing and Sales?

I often get asked what is the difference between marketing and sales? I think it's a great question to debate here because I feel marketing is often misunderstood in business. If I relate this question to MindTree's business, many of you probably think that marketing ...

Is change inevitable? – A Scrum Master's dilemma

What do you think Kiran should do? Is Change Inevitable? What about the impact of change on efforts, cost and quality? How do you deal with such situations? Do you have any suggestions to Kiran, Andy or Anita?    

A Dip in the Chart - An Agile Story

This is about a project that started a couple of months ago with a team of eight in India and a team of five in the U.S. Andy is the onsite manager. Kiran went onsite for a month long knowledge transfer and worked with Andy ...